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I don't know about you all, but I definitely did NOT know how to set up an outdoor beer garden before I saw this video. Nor had it even occured to me that one might be interested in doing that. But that's the thing about how-to videos (there's one on how to survive a bear attack. Hmm, does one Google that before or after?). There's something for everyone. Here's a Nightline report on how-to site and service Howcast that digs into why how-to videos are so popular. Hint: it's a sign of the times.
eGuider: Daisy Whitney
Multimedia Reporter, Journalist, TV Week, New Media Minute
Daisy Whitney is a writer, producer, on-air correspondent, podcaster and expert in the new media business. She writes and reports for Beet.TV, NBC's KNTV, MediaPost, TVWeek’s NewsPro, Emmy Magazine and This Week in Media. As a senior content producer, she programs conferences for iMedia. She is also the host and creator of the New Media Minute, her own weekly news report on the business of online video that is produced in partnership with NATPE and carried on Beet.TV, the Huffington Post and ABCNews.com. Daisy also provides strategy consulting on online video. She is the author of the forthcoming novel THE MOCKINGBIRDS, to be published by Little Brown. Her Web site is daisywhitney.com.