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"Heroes" Creator Tim Kring on Transmedia Storytelling
Transmedia storytelling is a hot topic right now, and "Heroes" creator, Tim Kring, weighs in with his thoughts on how he uses all forms of media - TV, web, gaming devices, books and graphic novels - to dig deeper into the storyline and bring richer interactions to the characters. Interviewed by Scott Kirsner, editor of CinemaTech, it's interesting to hear how he refers to the story as a 'cannon' of possibilities and ways to 'shoot' different plotlines through multiple formats that add to the tapestry of the show, and bring the mythology behind it to life. He also touches on user-generated content and fan fiction. And it turns out he's a total techie. Power to the geeks!
eGuider: Gennefer Gross
Writer, Producer, Branded Entertainment Specialist
Gennefer is an entertainment marketer and digital media executive turned comedy writer, producer and host. She is currently co-founder of Gross Factor Productions, an independent film and television production company she runs with her husband and writing partner, David. Gennefer has developed several scripted television series, produced multiple comedy short films, an original mobile series and has served as creative director in commercial television advertising campaigns. A creative thinker with a keen eye for quality content and the talent to write and produce it, Gennefer is re-imagining entertainment and harnessing the traditional and digital convergence to create compelling multi-platform experiences.