Send to a Friend
World of Warcraft Mountain Dew Game Fuel Commercial
Mountain Dew's World of Warcraft spot packs a whole lotta punch into 30 seconds, turning a simple trip to the grocery store into a thrilling battle of wills fueled by their new Game Fuel power drink. It's a pretty exciting fight scene for a beverage commercial, and it shows that they understand their audience and aren't afraid to put their money where their computer-animated mouth is.
eGuider: Gennefer Gross
Writer, Producer, Branded Entertainment Specialist
Gennefer is an entertainment marketer and digital media executive turned comedy writer, producer and host. She is currently co-founder of Gross Factor Productions, an independent film and television production company she runs with her husband and writing partner, David. Gennefer has developed several scripted television series, produced multiple comedy short films, an original mobile series and has served as creative director in commercial television advertising campaigns. A creative thinker with a keen eye for quality content and the talent to write and produce it, Gennefer is re-imagining entertainment and harnessing the traditional and digital convergence to create compelling multi-platform experiences.