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Bavaria Spoofs Heineken Walk-in Fridge Ad
Apparently even Germans are annoyed with those his & her walk-in closet ads. The one where the guys turn into bouncing, squealing chimps at the site of an entire walk-in fridge full of Heinekens? Bavaria Beer created this spoof of its fancy-boy rival and ran it on German TV before it went viral, earning applause - and surprise - among the international ad community.
eGuider: Melissa Roth
Journalist, Author, Web Producer
Melissa Roth has written story extensions and webisodes for HBO shows including Entourage, Big Love, Sex & the City and John from Cincinnati. The author of two books (On the Loose and The Left Stuff), has written for The Washington Post, Rolling Stone and Self magazine. She is currently producing two web series, Miss Beasley's Pick-Up School for Girls and Byron's Barcalounger.